CARIBBEAN RADIO ADVERTISING

AmeriMedia recalls the year 2005 when International agencies and key advertisers first requested the availability of new digital media specific to the region. They sought trending digital platform information geared to reach the area’s new generation of consumers. AmeriMedia responded with ‘The Essential Caribbean Consumer' - that report uncovered only a few Caribbean media companies able to prompt digital engagements. AmeriMedia advocates digital commitments to all Caribbean media and provides supplemental insight suggesting the importance of social platforms that ultimately help to enhance the community’s perception of the advertiser.

We trust the endeavors of Radio as 'The People's Media of Choice' and we make light of a minority of successful Caribbean Radio stations that carefully guide advertisers over their 'Super-Highway' where consumers welcome the brand. This exceptional care assumes the stronghold fundamental nature of Radio's purpose, the nature of which is totally special to the Caribbean.

AmeriMedia in the Caribbean plans, places and supervises media investments alleviating the over-complicated, over-surveyed and over-consulted business of Radio advertising. By testimony, Radio has proven to be the ideal media in a stand-alone Caribbean brand campaign. Many years later we find this ‘home grown’ tradition evident today.